A LITTLE HISTORY

Schaefer & Bierlein has actually been around longer than the township of Frankenmuth that was established in 1854. George M. Schaefer opened his blacksmith and woodworking shop in 1852. In 1890, George M.'s son, George A. took over the business. Holding to the theory that you can never have too many George's, the Schaefer's teamed up with their first partner, George Rummel in 1905. Yet, it wasn't until Barney Schaefer came onboard in 1914, that the already 62-year old company began selling automobiles. The boom was on, and the foundation of progressive thinking plus superior customer satisfaction was set. In those days, customer satisfaction often meant teaching the buyer how to drive! Then, in 1954 Duane Bierlein and Elmer Schaefer purchased the Rummel half of the partnership, and Schaefer & Bierlein was born. Duane and his son Randy purchased the Schaefer half of the business in 1983. They kept the name, as well as the dedication to progressive thinking and customer satisfaction that Barney had when he sold that very first car almost 90 years ago. Today, six generations later, Randy and his son Kyle continue to provide superior customer service . . . service that sells cars.

THE DIFFERENCE

It's our forward-thinking approach and devotion to our customers that gives Schaefer & Bierlein the distinction of being the oldest business in Saginaw County. Here's why:

Chrysler has repeatedly recognized Schaefer & Bierlein as having a higher Customer Satisfaction index
than any dealer in Saginaw, Bay, Midland, Genesee and Tuscola counties.
Schaefer & Bierlein is the Tri-Cities only dealer for ALL Chrysler, Dodge and Jeep products.
We have 10 financing sources on site.
Our award-winning service department opens at 7:30am everyday - even Saturday,
and is open until 8:00pm on Mondays.
We are one of the first to offer customers free loaner cars.
Our certified repair technicians have decades of experience. Some have been with us for over forty years.
Want more proof? Ask the owner. Randy Bierlein would love to hear from you:
- Business: (989) 652-9965
- Home: (989) 652-2860

More About Schaefer & Bierlein - Your Frankenmuth Chrysler, Dodge and Jeep Dealer

Our team at Schaefer & Bierlein would like to thank you for visiting our website!

We have a strong and committed sales staff with many years of experience satisfying our customers' needs. Located in Frankenmuth, Michigan, the staff at Schaefer & Bierlein will help you find the Chrysler, Dodge and Jeep vehicle you want. At Schaefer & Bierlein we offer a searchable online inventory of new Chrysler, Dodge and Jeep cars in Frankenmuth, along with well maintained used cars by today's top manufacturers. Come on in and take a test drive! Our sales staff will help you find that new Chrysler, Dodge, Jeep or used car that you have been searching for.

For years, the financial staff at Schaefer & Bierlein has offered expert advice for those seeking an affordable car loan. Our service doesn't just stop there. Frankenmuth customers can come in and take advantage of our knowledgeable car repair technicians, and a fully-stocked inventory of auto parts.

Whether you are looking for a Chrysler, Dodge and Jeep, or a pre-owned car or truck, Schaefer & Bierlein is here to help. If you don't see what you are looking for, click on CarFinder and simply fill out the form. We will let you know when vehicles arrive that match your search! If you would rather discuss your options with our friendly sales staff, click on Directions for interactive driving directions. We are conveniently located at 1015 Weiss St. . You can also reach Schaefer & Bierlein any time by filling out our contact form or calling us at 888-456-1382. The entire staff at Schaefer & Bierlein looks forward to serving you!

Sales: (888) 456-1382

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A LITTLE HISTORY

More About Schaefer & Bierlein - Your Frankenmuth Chrysler, Dodge and Jeep Dealer

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